Vitinn 2020 - The University Fisheries Challenge


Vitinn - Hugmyndasamkeppni fyrir háskólanemendur HR

During this three-day challenge, students work in teams to develop and put forward an idea for an actual Icelandic company in the Seafood Industry. Vitinn takes place over three days from Thursday to Saturday. 

First prize is a trip to Boston, courtesy of Icelandair and the US Embassy in Iceland, where the Seafood Expo is visited.

No fisheries expertise is required to take part - only creativity and co-operation skills. The competition, formerly named Hnakkathon, is a co-operation between RU and Fisheries Iceland and has been held annually since 2015. The competition is open to all RU students.

Take part and…

  • …solve a project for an actual company
  • …create valuable connections on one of Iceland's most important industries
  • …develop and present an idea in three days
  • …explain your solution in front of a jury
  • …get guidance from industry experts
  • …use your creativity
  • …put that “something extra” on your CV
  • …have a chance to travel to Boston for four days


Winning the trip to Boston was great, but when I look back I think increased interest and knowledge of the Seafood Industry is the most valuable thing for me. The industry is much more interesting than I thought. Sigurður Guðmundsson, advisor at Birtingarhúsið

Teams can have up to five participants and they must be mixed-gender. Registration is open till midnight January 22nd.

Got a question?
Further information is given by Margrét Þóroddsdóttir, project manager:

Taking part in the challenge was such a valuable experience. We got insight in to the seafood industry from industry experts and personally it was very empowering to step out side of my law studies and working with friends on a cohesive business solution. Jóhanna Edwald Legal Counsel, FMC Corporation